petizen

2024

Overview

Background

Petizen is a service dedicated to pet daycare, created to bridge communication gaps between pet owners and foster care facilities. It features transparent rules and provides comprehensive information and photos.

Problem

  1. Most websites fail to provide real-time information about pet accommodations.

  2. Lack of comprehensive listings of prices and rules.

  3. Lack of features that attract users to register.

Goal

  1. Petizen and its users require a medium to access pet-related information, particularly real-time updates.

  2. Transparent pricing and clear rules are essential to reduce extensive negotiations between Petizen and pet owners.

  3. Offering pet passes can ensure their owners the best pet service and peace of mind.

my resposibilities

Branding

Created a cohesive brand identity with logo, colors, and marketing assets to build trust and consistency.

UI Design

Designed responsive, user-friendly web interfaces optimized for pet owners.

UX Design

Conducted research and crafted user flows to streamline booking, onboarding, and pet profile management.

final design

ui design

illustrations

user flow

TakeAway

Communication bridge
While considering customers, we also need to consider the needs of users. The designer in the middle not only needs to think about the needs of both sides but also needs to serve as a bridge to allow both parties to have a better user experience.

Cross-functional collaboration
It's great fun to collaborate with other professionals during the design process. Breaking away from one's usual thinking mode, understanding, and further communication all reflect that cooperation is a complex but indispensable condition for producing successful results.